Friday, January 29, 2016

Reel Fruit: BBC Women of Africa Speak To Young CEO - Affiong Williams

BBC Women of Africa paid a visit to Reel Fruits and featured their CEO - Affiong Williams.  Read all about it:

Rising food entrepreneur Affiong Williams is tapping into a growing demand for healthy treats in Nigeria by selling snack packs of dried fruit and nuts.  The brightly coloured packets are produced in Lagos by ReelFruit, the company founded by Ms Williams in 2012.

It is her first step into country's agribusiness sector, which she believes has huge untapped potential both in wealth and job creation.

According to Ms Williams, ReelFruit also aims to show Nigerian products can be made to world-class standards, and sold anywhere in the world.

Women of Africa is a BBC season recognising inspiring women across the continent. The second series, Africa's New Businesswomen, introduces eight female entrepreneurs who are finding success in their country - and beyond.

Culled from BBC  - "Women of Africa"

Read more about Reel fruits HERE and HERE.

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